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Savage rifles debuted at SHOT. Holy Hannah! Someone grab the AED!

Makes me glad I am not looking to buy. And remember folks, these prices are in Canuckian dinars, k? Even at 30% less in USD, them's pricey!

For more heart stopping info - www.savagearms.com

A22 semi-auto 22lr - $700

[Linked Image from savagearms.com]

B series bolts - 22lr, 17 HMR - $700

[Linked Image from savagearms.com]

110 Elite, various CF cals. - $2300 to $2450

[Linked Image from savagearms.com]

110 Ultra Lite - 6.5 CM, 6.5 PRC - $1750

[Linked Image from savagearms.com]

Renegauge S/A Shotgun - $1670 to $!800

[Linked Image from savagearms.com]

Minimalist bolt action 22lr, 17HMR - $400

[Linked Image from savagearms.com]
Now that you have had the chance to look at them, with the possible exception of the shotgun, what do you think of the prices? Even with the difference in the dollar, I'm getting a strange vibe from Savage. Maybe it's me.


So Savage is Making 110's in the $2000+ range?




Good grief, I'm gonna hang on to my two 80's vintage 110's--they're gonna be my nest egg!
Savage has been an innovator in the past. Perhaps they feel it's time to try the higher end factory rifle market. I'm getting an odd vibe from this however. WRT the Ultra Lite and Elite line, the Proof barrels are an interesting idea, but is it a gamble? They have spent the money to produce a higher end product, but I wonder if the shooting public will buy in. Some might say that it is a factory rifle after all. Real competitors build their own. The UL being the exception.

Savage might have something however. There is a growing number of shooters who consider themselves 'tactical ninjas'. Perhaps that's what the marketing dept sees as their customer base for the Elite line. I will be watching to see how this plays out.

The rimfire market is a tough one. If you are going to charge more than $150 to $200, it had better be very good.
The Savages I have sure shoot great. Their new lines appears to be at a new level of ugly IMO.....
Check out the Ultralite. Lots of value in that rifle at that price.

Savage still builds an ugly bolt action though.
There's no doubt that some of their designs put the Ugh in ugly. Even with the upgrades, I am not convinced that the shooting public will buy in. Savage will need a bunch of positive feedback from users.
My daughters think their Savage Model 10 243s and 7mm-08s are the cat's meow. Hey they were cheap for Dad to finance. Still ugly, but do their job.
I've seen train wrecks that look prettier than any of those firearms. Yuck. Savage is just continuing a theme: "just good enough and built as cheap as possible. Priced at the maximum that the market will bear"
The ultra lite looks pretty interesting to me!
I think they went the wrong way with rifles. Everyone wants a gun under $500 bucks these days. I would not pay a third of their asking prices. I beat my guns up pretty bad. I am not a buy the best gun for the money type guy. I am actually to the point I will spend more but I dont see a whole lot more there than just another synthetic gun.
I don't think you're alone. These rifles are attracting some attention, but will they have staying power? Has the firearms industry gone the way of cell phones? That is, constantly offering upgrades when there isn't always a need?

And what about these AR like, bolt action rifles? Are they the next big thing?

[Linked Image from fieldandstream.com]

I can't remember who first said it, but it goes something like this. "Life is to short to hunt with ugly guns". I have a Mirkoru Deluxe Mod. 71 Win. next to me as I type this, when I look at it and the new Savage offerings I realize how old I am and out of touch with the new age of firearms.
Drinking to excess will solve this. laugh

[Linked Image from fiftiesstore.com]
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