The notion there being that you can "buy" the ability to just shoot 'em dead....
That's the crux of the matter. Today's advertising makes many think all they have to do is buy turrets, a scope with some wild cross hair, a ballistic app for their phone, and a mega buck rifle and anyone can hunt long range. Seldom mentioned is the trigger time necessary to be proficient at long range especially figuring out the wind.
I agree that can happen at moderate ranges also but the mistakes are compounded by distance.
