The ruger has all the flashiness and details someone looking for a good rifle, with a little more "bling" to it. Of course there are different stocks available for the cz 550 that more or less differ the price, but the cz 550 are a basic good quality work horse. If your someone who likes a GOOD QUALITY rifle that won't fail you, and you don't have to worry about dinging it here and there, go with the cz 550. If you want a flashy rifle that will look good while hunting, get the ruger. Keep in mind that the magnum actions in the cz 550 rifles have been tested in chamberings as big as .600 overkill successfully, and are readily available from cz in rounds up to .505 gibbs, and all the nasties below it including the .500 jeffery. Cz rifles are rated for much bigger rounds than the ruger, which is one of the first things a gun buyer should observe about a maker. It is a general rule of thumb that the company offering the biggest chamberings general have the quality to accept those chamberings. Sorry for the long post, but if you want a GOOD rifle, go with the cz 550. Not that the ruger wouldn't serve you, it just seems more flashy and less sturdy a platform sold for twice the money. I have handled both.
