the Conquest 3-9x40's that have been sold for $399-$569 for the last 2 years. Terra sells for $399-$499, a slight price reduction.
Actually, Conquests were $399 forever. Suddenly they jumped up to $499 a year ago. Only to be liquidated at a reduced price months later and now a replacement is offered. I speculate that Zeiss raised the price in the last year so that the Terra seemed like a good bargain when introduced at the original Conquest price.
