bigfish,
Bought a Timex for 20-some dollars about a decade ago. It lasted 5 years, and when I went back to the same store the price had gone up to $30, so I looked at some other models. Bought a "no name" for $12.99, a large-case watch like you mentioned, and so far it has kept perfect time--or at least it totally agrees with my cell phone. Did replace the wrist-band once, with a simple synthetic strap, in the five years since.
Between those two watches I briefly tried to go without, using my phone instead. But discovered I preferred a watch when out hunting, because it requires far less movement to check. At $12.99 plus a $2.49 strap the cost so far is $3.10 a year.