If the teams are forced to pay women what the men get, the league will disappear overnight. The money just isn't there.
As the article says, they loose money.
The current NBA TV deal is 25 billion dollars a year. Their next deal is expected to be closer to 75 Billion. The WNBA's if 40 million. That a difference of 3 orders of magnitude.
Normal people are not interested in watching ugly lesbians do anything, let alone play sports.