I've shot nothing but moly PLATED, not coated, bullets for years. Sprayed, dipped, coated, or any other process that does not impact plate the moly into the bullets jacket, is not the same process.
With that said, I've never seen any signs of extended throat/barrel life shooting moly.
For me, the advantage is to shoot longer, without cleaning, with no loss in accuracy. Nothing more, nothing less. And when it is time, cleanup is a breeze.