There's been a lot of talk about what's going to happen with this merger. For those who have the Cabella's Club Card, this is what I got in the form of an email on Saturday.
To Our Loyal Cabela's Customers,
We announced that Cabela's will merge with Bass Pro Shops and, upon closing of the transaction, will begin a multi-year partnership with Capital One whereby Capital One will exclusively service the Cabela's CLUB Visa card. Additional details regarding this announcement can be found here
http://phx.corporate-ir.net/phoenix.zhtml?c=177739&p=irol-irhome in our news release.
We're really excited about joining forces with Bass Pro Shops to create the truly premier retailer in outdoor sporting goods. We will be able to provide you with access to more locations and the greatest selection of outdoor recreation equipment and apparel in North America.
We have worked hard to ensure that this process is seamless to you. We currently expect to complete the transactions in the first half of 2017, subject to regulatory approvals and other customary closing conditions. Until closing, Cabela's and Bass Pro Shops will continue to operate as separate, independent companies, as they always have. Additionally, we will continue to honor and offer Cabela's Gift Cards. Please know that we remain committed to upholding the trusted relationship we have built with you and are focused on providing the exceptional service and experiences you have come to expect from us.
For our CLUB members, following the closing of the transaction, we expect to operate the Cabela's CLUB program without change or interruption.
You will see no change to how you earn, save or use your CLUB points. You will retain your current CLUB point balance and continue to accrue CLUB points.Thank you for your continued support of Cabela's.
Sincerely,
Tommy Millner
Chief Executive Officer
