Goin' the other way, I've seen production knives braggin' up exotic high end steels and then using poor processes for heat treat/temper. The results are less than ideal, but the customer thinks he's getting some miracle blade because it was claimed to be made from an exotic. Just because they use S30V, Elmax, S90V M390 or whatever your favorite flavor is doesn't mean chit if they don't follow the right practices for heat treat and temper. You can use the premium steels to draw in the crowd, but if it isn't processed right, it ain't gonna perform.
