Thanks Fireball !
Yes, Surf Perch will be what I'm after.
Local shop has a 10 foot rod/ reel combo, with line for $55.
Figure this would be about right for a "starter" outfit, without investing too much money.
The clerk said he surf fished whenever Salmon/Steelhead aren't running.
Got advice from him on bait, sinkers, and hooks.
I'll be fishing off the sandy beach. Should be FUN!
Virgil B.