One whole side of the store is guns/ammo, fishing equipment, hunting gear, knives, boating gear. No, you’re not gonna go there to get outfitted for your Alaskan brown bear trip, but for average hunting/fishing/shooting gear, it’s a nice option to have.
They probably make as much on the sale of a nice shirt, than they do on a low-end gun sale, if you know what the average markup is on such products…
