One whole side of the store is guns/ammo, fishing equipment, hunting gear, knives, boating gear. No, you’re not gonna go there to get outfitted for your Alaskan brown bear trip, but for average hunting/fishing/shooting gear, it’s a nice option to have.
They probably make as much on the sale of a nice shirt, than they do on a low-end gun sale, if you know what the average markup is on such products…
I gave Academy the GFY after they dumped all the Duck Dynasty merch from their stores over the Gentleman's Quarterly planned hit piece of Phil Robertson. Feck 'em, not another nickel to those a$$holes...
