I put Dura tracks on my 98 Dodge last fall, AT 6 760 feet, we get snow and they did very well in snow, but also performed admirably in last year's muddy muzzle loader season.
I might put the Coopers on my wife's Tacoma this winter as they are about $300 cheaper and she doesn't do as much deep snow driving. If you go with the AT's, you do a compromise as they are rated better on pavement. If you want 1st class snow tires, go with the Dura Track.
A lot of guys say the yare soft and squishy. They are suppose to be as snow tires are made to be softer for better traction.