I didn't know if my interest in ARs would last, so when I bought, I bought Colt. I don't know anything about cheaper AR copies or more expensive, custom-type copies. These guns may all shoot better than Colt. However, I've found Colt to shoot very well in completely stock form, no after-market triggers, handguards, etc. In comparison with other guns, Colt will retain a high resale value and be easier to sell if that becomes necessary.