Been running 10 ply Duratracs on a 2011 F250 since it left the lot. Not one failure if any kind. They have gotten us into and out of the ranch we manage in winter when we shouldn't have. That truck has been down some extreme roads around the ranch and up in the mountains, granite country. Again, not a failure.
Do they last 60,000 miles, no way but it's all we run on that truck and it travels all winter through some nasty conditions. Gets great traction in our snow and good enough in mud.
Pretty much see them all over town on trucks, they are a big seller for our part of the country.
They are an aggressive tread pattern so yes they are not quiet. Get 10 ply, E, if you get them.