I guess you could call the wraps fletching tape. The wraps stick to the shaft, like tape, then the fletches glue to the wrap. I honestly don't know the "brand" on the wraps, but I know the source to get them. Mostly I go to onestringer.com, they have good tutorials as well. Do you need wraps for the fletches to stick better? No, I don't think so. It's like, do I crest my arrow or not? Sorry, can't tell you a brand like 3M, or something similar. But what I get from onestringer.com has never let me down. And my go to guy is out on Lake Erie right now...

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