Home Forums Hunting & Shooting Hunting Optics Will Tract Optics make it?

A new company like Tract would have to discount heavily to get me to take a chance. Way too many (known) choices out there.

Tract’s Toric binoculars are a bargain and their CS is fantastic.

In all honesty, the Toric UHD 30mm scope is the scope that should have been sent out for comment and review on the fire, not the entry level tactical-like scope featured in the storied threads of a few years ago.

For me, the Toric UHD 30mm scopes are offered with reticles and at a price point that hasn’t compelled me to try one. That said, if polled, I rate Tract’s Japanese manufactured rifle scopes highly in terms of quality and value and higher than anything offered by Nikon. Ultimately, Tract’s rifle scopes lack features and/or qualities that really set them apart in an already crowded marketplace. It’s my opinion there’s one segment of the telescopic rifle sight market ripe with opportunity.

For the last decade, the industry has convinced itself the best way to market differentiation is through integrating evermore mechanical and electromechanical gadgetry into rifle scopes. This was frequently done at the expense of qualities fundamental to the device’s principal function. Qualities like maintaining zero, ease and consistency of adjustment, optical clarity, and mechanical durability were over shadowed by CDS turrets, illumination, and complex tactical looking reticles. While these features have value, it shouldn’t be despite the device’s principal function.

Following an era of big name brand consolidation, market expansion by newcomers and flashy marketing department driven design, the industry’s bedrocks of consumer confidence lay fractured. What’s missing is a line of scopes prioritizing robustness of the riflescope’s most basic functions. One thing seldom, if ever, mentioned in these discussions is the value of confidence. The user’s confidence in their equipment and particularly in their telescopic rifle sight, is almost paramount.

In the hunting scope market and maybe with the exception of NF, no one has demonstrated or even stated it as their goal to build extraordinarily robust rifle scopes for the hunter. Currently, there’s no one who’s principal mission is to build hunting scopes prioritizing maintaining zero, ease and consistency of adjustment, optical clarity, and mechanical durability above all else.

I’d argue this can be done at a widely accessible price point. The long term vision and commitment required to seize this kind of opportunity will likely come from one of the newer players.

Hard to say. Companies come and go it seems at an alarming rate these days. I suppose it depends on how well they're financed.

I bought a Tekoa 3-12 during a 30% discount offer. It's a very nice scope, has been mounted on several rifles, and performed well on all of them. Its form-factor could use a bit of tweaking, IMHO, as a hunting scope, especially as to the height of the turrets, which are a bit tall for a non-dialer. Hard to identify exactly why, but when I replaced it on my Fieldcraft with a VX5-HD 2-10, the rifle became noticeably handier, even though the weight difference is only a few ounces. The same was true when I replaced it with a Hawke 3-9 on my Hawkeye AW .223. Not sure where it's going next, possibly on my Hawkeye Predator .308, which would give it a bit more recoil to withstand. The T-plex is a great hunting reticle, BTW.

I'm keeping my eye on them and if they come out with something that meets a need, I'll consider it along with the others.