Randy's Shooting Center in Bad Axe. And yes, ordered directly. If you order more than a distributor would, they sure will sell direct
After viewing the video, looks like Randy worked directly with Ruger to come up with the 450 Bushmaster in the RAR as a dealer exclusive. Once his commitment was met, Ruger probably decided to introduce it to the general public.
BTW, looks like close to 700 Rugers in that picture.
