I just never could get myself to buy a 264 Win Mag because I think the 7mag is a little better.I can get 3200fps with a 150gr Ballistic Tip,my favorite bullet for deer and 3100fps with a 160gr Accubond,another great bullet.Brass is easier to find,great selection of bullets in the 7mm and if you buy shelf ammo,prices for that is cheaper too.I have four 7mags,all are great shooters and they all will shoot the same load very well.