"2) Adequately describe what you are selling in your listing's title; for instance, don't just put "Rem 700 For Sale" - instead state, "Rem 700 30-06 BDL" for sale. Another: don't say "bullets for sale" instead at least list "308 bullets for sale"; better would be "308 150gr-bullets for sale". The buyer should not have to open your post just to see what you are selling."
I would add to Offshoreman's excellent advice on this to NOT just list the manufacturer's model #, as in Hornady #3520. That can prevent confusion on the EXACT bullet, but you'll get more traffic and sell 'em quicker if you also mention that the bullet is their 250-grain .358 Interlock Spire Point. The more effort it takes to find out exactly what you're selling (or want to buy) the fewer views you'll get.
And yes, mention exactly what the bullets (or scope, rifle, etc.) in the header, not just the body of the text, and whether you want to sell them or buy them. Not just "Rem 700"....
