The 'key' feature of a fixed power scope is the sight picture is always the same and generally more forgiving eye box than a comparable variable. With a duplex , LR, better yet a mil-dot reticle ranging becomes easy and almost involuntary. With a variable, ranging is impossible to do accurately at all power settings as most hunting scopes are SFP so you have to pick one setting to range with confidence. For hunting I don't want to be fiddling with power settings. I have reverted to all fixed power scopes for hunting after decades of variables stuck on 6X. Anyway the 10X looks interesting.