Part of marketing is name recognition. When I think about hunting in Africa, the first name that comes to mind is Rann Safaris. It is because of their exposure on hunting shows.

I don't know what percentage of hunters who go to Africa are first timers, but name recognition is probably more important to them.

Last edited by doubletap; 12/26/12.
He who joyfully marches in rank and file has already earned my contempt. He has been given a large brain by mistake, since for him the spinal cord would suffice.

- Albert Einstein