Yep. I remember standing in the grocery store once. I remarked to may wife, "A man's taste in beer stands in direct proportion to his adjusted gross income." There was a fellow standing behind me who laughed and said, "I gotta remember that because it is absolutely true!"
Not really I know some with very deep pockets that drink PBR
guess they figure they work hard for their money why spend it on something they will piss out an hour later