Bezo's space company is called Blue Origin. They name their vehicles after famous astronaut first flights. This sub-orbital rocket is called the New Shepard after Allen Shepard's sub-orbital Mercury flight. Their orbital vehicle will be named the New Glenn (if they ever build it) and their beyond Earth orbit vehicle will be the New Armstrong (again, if ever). So far, they've spent a bazillion dollars and have almost no actual rocket hardware to show for anything beyond the New Shepard - but they keep getting NASA and Space Force contracts to build things.

United Launch Alliance decided to buy Blue Origin's new BE-4 rocket engine to power their Vulcan rocket - the follow-on to the soon-to-be-retired Atlas. Except that Bezos has not and still can't deliver any of those engines. So ULA is screwed. Bezos keeps trying to sue SpaceX to cripple the latter's successes - but he's failed at that, too. All things considered, Blue Origin is such a failure that their best engineers keep resigning to go work for SpaceX.


Cleverly disguised as a responsible adult.