very true doc . only time will tell
The amount of money TC spent marketing their rifles is unparalleled and a lot of it was TV money. Someone eventually paid for that.
The cost of all the advertising and promotion was factored into each individual rifle based on sales projectionsand production many months in advance. In 2006, the year the T/C pro hunter was introduced it was the #1 selling rifle for the entire year. The promotional costs for the T/C pro hunter was huge, yet all was paid for by the total production of rifles.
Greg Ritz realized that any product that was pre-sold thru T.V, would be successful and he was right. The firearms industry hated him for it because it worked. Greg Ritz launched the 2 most successful muzzle loading rifles in the industry, the T/C Omega and T/C pro hunter.
Doc
