Honestly my fixed power bias comes from my youth. Dad always bought Bushnell Sportviews as many PA hunters did. Of course, like a normal PA hunter they got mounted on pump .30-06's flinging 180 RN. He always kept a 3-9x on top of his carbine but he had a 4x on the rifle he gave to me. His variables seemed to crap out on a pretty regular basis (once while bear hunting his crosshairs went from + to an x) and my fixed power always kept zero even though I was clumsy and would bump it around. He got a Bushnell Trophy 3-9 and that solved his string of scope failures and I grew up and got Leupolds. Fixed power Leupolds that is. Even though I'm no longer clumsy. laugh