Things are a little tougher in the magazine business these days, but the largest circulation magazines (such as F&S and G&A) have offered very cheap subscriptions for many years. They make a large part of their money on advertising, and ad rates increase with circulation.

Which is why smaller magazines normally charge a lot more for subscriptions: They don't make as much on advertising, so depend more on subscription income, plus selling individual copies in stores.


“Montana seems to me to be what a small boy would think Texas is like from hearing Texans.”
John Steinbeck