Hi:This is my first post. I have worked in newspaper as a pressman for 37 years and have got to see a lot of the changes from the in side. And a lot of the same thing that are killing us are hitting magazines the same way.

The internet has become the new magazine /newspaper. As the core readers of print gets older and drop away the push is to get younger readers to subscribe. Right now there is a large percentage of people who have never known life with out internet and there even more coming that have never known life with out a smart phone. These people have grown up doing every thing on line and if "old media" wants to make it is going to have to offer content geared to the devices that thy are using and that content is going to be geared to that age group.