I would also like magazines to run more hunting stories instead of thinly disguised advertisements, but in the late 1980's a publishing company in New York realized they could sell more ads if they mentioned their advertiser's products. Before then magazines ran on the odd theory that if they published articles readers liked, then manufacturers would want to advertise in the popular magazines.

In the 1990's some other publishers caught on to appealing mostly to advertisers, and now things have gotten to the point where advertisers EXPECT to get coverage in articles. Which is why we now have many magazines dominated by product articles.

There are a few magazines that still run hunting stories, but not very many.


“Montana seems to me to be what a small boy would think Texas is like from hearing Texans.”
John Steinbeck