Rip Van Leupold when to sleep about 1995, and still hasn't fully woken up yet. Riding on lauels earned in the 1980's, and supported by adoring legions of once-a-year sight in only hunters, an entire market of repeatable Mil adjustments, Mil based reticles, and low cost illumination (Leupy wants to charge you nearly $1K more for an illuminated 3-18x44mm MK6 than for a non-illuminated one) escaped them and their competition just passed them by......
If all that wasn't bad enough, Leupold quality as whole has fallen to Barska levels. Sure if it breaks they fix it for free, and you the shooter are the unpaid QA tester/manager. Most don't even know they a buying junk, because the set it and forget it crowd exercises their scopes so infrequently that they never know their scopes inherent short comings. But hey, they are made in good ole' USA........
