I've never loaded for the .30/30, but my cousin loaded for it for awhile. He strongly favored 3031 and one of the 170s, probably whatever was cheapest (he is THE tightwad of the family of tightwads). The rest of us figured that the ammo companies had plenty of time to figure out how to make .30/30 bullets work.

I've only killed one deer with a .30/30, and I killed it with a Winchester 150 Power Point load, it did not exit, but the deer only ran about 30 yards with a nice bloodtrail, despite having only one hole in it. That load will shoot into an inch!!! at 100 yards (Marlin 336 Sporting Carbine, Leupold M8-4X) I like the little Marlin, but I like the straight grip leverguns a bit better than the Marlins. Doesn't matter a bit to the deer, though.

You can roll a turd in peanuts, dip it in chocolate, and it still ain't no damn Baby Ruth.