Leupold Advertising Guy #1:
We have been informed by management that of the various coatings available from SUCKIE SUCKIE LONG WANG LLC. Our Chinese optical supplier, that managment has picked the most cost effective one and that we,the advertising department,now have to come up with a name for the new coatings.Management wants something new and wants to create a "buzz" around the introduction of our new scope the V what ever bullchit we call it now.

Leupold Advertising Guy #2:
Well ok.How about IRON COAT.You know,Iron Mike Tyson.Tuff as Iron....

Leupold Advertising Guy #1:
Hay thats good, but but we need to emphasize that the coating is really really tuff stuff....

Leupold Advertising Guy #2:
Ok,how about STEEL COAT.Steel is tuffer that iron hows that?

Leupold Advertising Guy #1:
Hay thats better, but but we need to emphasize that the coating is really really really tuff stuff....

Leupold Advertising Guy #2:
Ok,how about DIAMOND COAT II.We put more real Diamonds in diamond coat II than diamond coat I
.Diamonds are tuffer that steel, hows that?

Leupold Advertising Guy #1:
Yep can't get any harder than diamonds.Thats good.I like it.You know,if we spread this around alot, some dumb sumbitch might actually think that we developed it and that it actually has real diamonds in it........





You mean, like that?



dave


[Linked Image]

Only accurate rifles are interesting.