At some point in our shooting and reloading careers we get practical. You cant get more practical than a 6.5 Creedmoor. Even if you don't live and breath rifles and reloading like most of us do its not hard to recognize the availability of reasonably priced accurate ammunition and rifles in 6.5 Creedmoor. Doesn't matter if your aware of how well it fits in a short action with 140 grain bullets or that its twisted correctly to take advantage of todays high performance bullets. With very little knowledge you can walk into the local gun shop and leave with a affordable new rifle and a few boxes of quality factory ammo that will shoot good groups. Your average Joe talking to his buddies about how well his new Creedmoor shoots with the ammo he bought at Wal Mart is all the marketing hype a cartridge needs. I like to reload and shoot wildcat cartridges but its nice to be lazy and just buy some factory ammo and spend an afternoon shooting small groups sometimes