The only mistake Ruger made was styling the stock simular to the Savage "Edge" with the jagged ridhrs and crap. If they would have just stuck with a more classically style the entire rifle would have looked better.
Yeah, personally, I find that stock pretty ugly. But, as far as shootin' goes, I was at a 500 yard range the other day and there was a guy with a stock Ruger American 6.5 Creedmor that was holding his own, and frankly out-shot me (which, granted, ain't saying a lot) and a whole bunch of other guys with $1,000s in their rifles.