New BBQ joint in Springfield, MO. Wife went there a couple months ago. Took me there a few weeks ago. We walk in and she tells owner she loved the rub on the brisket the last time.
"Yeah, I've heard that, I thought about bottling it and selling it, but I just can't bottle salt and pepper and sell it with a clear conscience."
There is 1500 ways to rub a brisket, and I don't think any of them are wrong.
