I think the biggest problem is many repeating what they have heard or read and no real experience with them. Between my son and I we have killed over 150 whitetails with various ballistic tips. No problem with bullet performance. When I read "I placed the bullet perfectly and did not recover the deer" I wonder if the shooter is up to the task of bullet placement or tracking a deer. Was there an unseen branch in the bullet path? Is this actually where the deer was standing? Did the deer move as I shot? Much easier to blame the bullet when in fact it is usually the shooter. How many hunters really take the time to properly sight in their rifles? "Pie plate at 100 yards is good enough". All bullets will sooner or later fall into the same category. Rick.