I've never owned a 7mm08 and only owned a 6.5cm for a month or so, but I do pay attention to what dealers stock. Judging from the tremendous success of the 6.5s, and so few sightings of 7mm08s and very limited 7mm08 ammo choices, I'd guess the 7mm08 has seen its best days. Few hunters hand load, even fewer new hunters who are the buyers of today. If you want to know what people are buying, visit Walmart, the largest seller of guns in the United states. My local Walmart has 6 to 7 different factory loads for the 6.5cm, and none for the 7mm08. There's the answer. Ymmv