I guess you can’t underestimate brand recognition and loyalty combined with slick advertising vs actual product performance.
I’m a member of another forum, primarily eastern US bird hunters. They had a Leupold thread the other day. To 95% of those guys scopes begin and end with Leupold, they’re great. Their customer service is top notch , etc etc etc. the original poster then reported back 3 weeks later that the custom shop refused to change his parallax yardage. Pissed in their cheerios.
I’m not a Leupold basher, most of my scopes are Leupold, but I recognize they aren’t what they used to be.
