I hope that with this ultra-light scope, SWFA is not going to blemish its reputation. There is no free lunch with scope weight, as is obvious by Leupold's failures. If this scope is durable, then it will gain a good rep. If not, the SWFA just hurt themselves with a Leupold clone.
It's definitely not a Leupold clone. If it was, it would have adequate eye relief despite it's other Leupold shortcomings.
