Perhaps you don't understand the necessity of being able to negotiate with the other side of the aisle.
Negotiation is compromise, and compromise is betrayal. Damn, Bob, will you never learn?
In your personal lives, do y'all have ANY principles that are non-negotiable? How about your business life?
It's a rhetorical question, because, of course you do.
The problem is not negotiation. The problem is your stance at the beginning of the negotiation. Any deal you think you MUST make is not gonna be the best deal for you.
