Originally Posted by dave7mm
Originally Posted by nsaqam
I think that the situation at Leupold and Toyota are analogous.

For years Toyota made vehicles that performed well and had exemplary quality and reliability.
Folks beat a path to their door.

Recently however Toyota has grown so fast and become so focused on market share and model proliferation that they lost sight of what made them great in the first place, exemplary quality and superb reliability.
As a result both slipped.

When market share takes precedence over all other corporate principles then something, most likely quality, is bound to suffer.


Originally Posted by rob p
..... the benchrest community has 3 bones to pick with Leupold scopes.
1. Canted Crosshairs.
2. Lash in the Parallax adjustment.
3. Inconsistent Windage and Elevation clicks.

There is discussion that quality control has gone down, but problems and all, a Leupold 36 or 45 power competition scope is a thousand bucks and to get better, you've got to go up another $400 to a Nightforce (which is a lot heavier) or another $1500 for a March.



Lets not forget that leupold was the last major player in the rifle scope market to adopt usuing Mulit coated glass in there rifle scopes.You dont have to go back that far to find used loopies that have non multi coated lens.There current quality problems are compounded by a company attitude that somehow allows them run 10 to 15 years behind there competition in technology.
ie...they just started a tacticle rifle scope division in a market that they should have owned 20 years ago.
The living on a name thing,is getting kinda old.

dave

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Only accurate rifles are interesting.