H-D is trying to make a hail Mary pass with the electric motorcycle. The technology isn't ready. The problem H-D has, is their name is associated with big twin cruisers. Any other type of bike they might want to produce is already being made by somebody else so they would have to compete in an established market.

A lot of the young men I see getting involved with motorcycles are going for the adventure type bikes. Some are still buying sport bikes. But sport bike ergonomics get old pretty quick,...and a lot of manufacturers are offering high performance motorcycles that can actually be ridden.