I just watched it again, as I was multitasking during the original airing. This time I took a few notes which are posted below. The technical discussion was nonsense.

Early on they show a slide labeled ‘Myth 5’ which appears to illustrate that a 0.4% deviation in adjustments at 100yrds. ensures 0% deviation in adjustments1000 yards????? I have no idea what this was about.

Regarding scopes that have been back 6, 7 times, Dane, who’s been with Leupold for three years stated, “l’ve never seen a scope come back six times and have a problem. Generally by the third time it’s in here, uh, we’re firing it, uh, we’re doing jumping jacks drills, uh, we’re doing box drills...”

A few quotes from Nick...
“I don’t know exactly what ‘beefed up’ means”
“I’m not an engineer, I’m just a marketing guy”
“Are your take down screws in the stock nice and secure?”
“We’re not accusing anyone of being wrong or anything like that.”
“We’re not gonna produce a product that doesn’t work—doesn’t track.”
“We’re gonna geek out on all the engineering stuff, all the stuff that’s over my head.”
“If it goes on a rifle, it comes out of this factory (the one in the US)”


Originally Posted by 16penny
If you put Taco Bell sauce in your ramen noodles it tastes just like poverty