Originally Posted by FreeMe
Originally Posted by SargeMO
There is a very good base of experience for a 255gr 45 RNFP or SWC at 925 fps or a bit beyond. It's called the 45 Colt and it kills way better than its paper ballistics would indicate. I like both the 10mm cartridges but they're hard pressed to put meat on the ground faster than a proper 250 grain 45 will.


Yep. Agreed again. But I would argue that isn't what the market is focusing on. You guys are languishing in an argument that doesn't exist here. If it did, you would be on the winning side. The question was about why calibers fail to gain and keep market share. Real world performance is not the sole driver of market share.

real world performance is not the sole driver is very accurate. Take the 9mm, its performance is not "better" than many other cartridges, however its recoil is mild and its "enough" especially with 124 grain gold dots per bluedreax. The 357 sig is a much better performing round and I hazard to say its probably not a 1/10th as popular.