It's funny when you look at it from a timing perspective. The 30-06 is one of those cartridges most can agree is one of the better all around cartridges available. Now, assume it wasn't introduced when it was and instead was introduced this year, half of the rifle "loonies" around would be saying "why do we need that"? along with the moronic "won't kill any deader" and similarly moronic "animal won't know the difference" ad infinitum. The other half would be proclaiming it to be the best thing to hit the rifle scene since the 7X57.
