Geno,
It is sold by the Bullshop under that brand name, intended for BP bullets. Has a consistency like warmed beeswax and looks like it was made from distilled martians.
'Nuther item I failed to mention has to do with the primers. The Federal 100s may be a little hotter and/or have thinner cup wall thickness. They were all flat across the case head plane after being shot and noticeably more resistant to extraction . CCI's retain their rounded corners after firing.