my point is that ideology exists, and is carried in the minds of men, and in their writings, artifacts, etc. the living are the ones who express various stories, ideologies, beliefs, etc.

when an old idea dies off there is left less competition for an existing idea, which may die off sooner or later it's very self.

look how the old newtonian physics was once the golden child, but now the quantum people are taking reign, and it's showing the products that humans mfg.

similarly, lot's of old gods have mostly fallen away, while newer gods emerge and even flourish.

there's nothing wrong with searching for the ultimate truth, but would most folks recognize it if they met it coming down the street?