Nice try [DS]. Thanks for posting K, we've gone to another level of recognition, it appears...
X-VERMINATOR
They keep thinking their former magic tricks still work. Change the meaning of a word(s) , attach it to something or someone and shazam, it now or they now are demonized and the population falls for the magical "spell". Words are what they use to do the deed. They don't call it "spelling" for no reason.
